Empresses in the Palace, which was broadcast 11 years ago, is still talked about by people, and every year, he sits firmly in the TV series and refreshes the TOP position in the list. Among them, the lines and plots have become rich in the creation of the Internet for countless times. By contrast,What do you remember about the entertainment circle in recent years? 1 Shuang = 299 million, 1 ice = 884 million, 1 Wei = 1.341 billion. These new units of measurement refresh people’s cognition in another way.
Money, beauty, power and entertainment are the biggest labels people give to the entertainment circle. On the one hand, they are eager for wealth and beauty, and on the other hand, they despise all kinds of surges under power. Because of their enthusiasm for eating melons and gossiping,It makes people always look at the entertainment circle while cursing and cursing. Since its birth, the entertainment circle has been inseparable from capital.
However, it has only been more than ten years since the entertainment circle changed from a good drama to data and traffic. Not long ago, an "The Last Spitting Before an Actor’s Agent Changed careers" was circulated in the industry, accusing the data and traffic of being popular, claiming that "this is not an industry that relies on ability to eat". In addition, in recent years, stars frequently have accidents and thunder. After the thunder, the public is most concerned about who is the capital behind it, and capital is most concerned about how to stop losses in time. What role does capital play in the entertainment circle?
Negative words such as just bad money, cheating, tax evasion, stalking fan, and traffic stars seem to be frequently associated with the entertainment industry. But going back 30 years, the label of entertainment circle is not so negative.
Although as early as March 17, 1958, Tianjin Wireless Power Plant in China trial-produced the first black-and-white TV set in China. But it was not until the 1990s that television became popular. Hunan Cable Radio and Television Station, which now ranks first among provincial satellite TV stations, began its pilot broadcast on April 18, 1990. By 1997, CCTV had carried out six large-scale live broadcast activities, among which the report of Hong Kong, China’s return to China was the largest live broadcast since the establishment of CCTV. With the media, movies, TV series, variety shows and other products derived from it began to enter the public eye.
The entertainment industry has always been closely related to the economy.In 1994, Taiwan, China’s GDP was US$ 256.44 billion, about 45.27% of Chinese mainland’s. In 1997, Hong Kong, China’s GDP reached 1.2 trillion, exceeding the combined GDP of Beijing, Shanghai, Guangzhou and Shenzhen in the same year.Hong Kong movies and Taiwan Province variety shows in 1980s and 1990s are also called the golden age, and they are still remembered today.
In Hong Kong, China,The fiercest competition is the Hong Kong Television Broadcasting Company TVB founded by the Shaw family and the ATV of the Lin Baixin family. The smash hit Hong Kong sister beauty pageant was held by TVB, and TVB also grasped the whereabouts of most artists.Maggie Cheung, Cherie Chung, Lin Jiaxin and other actresses who became smash hits later all came from Hong Kong sisters. In addition to Hong Kong sisters, TVB also has its own wireless TV artist training class, from which Chow Yun Fat, Stephen Chow, Tony Leung Chiu Wai, Andy Lau, Aaron Kwok, Carina Lau and other stars and director Du Qifeng all come.
AtvThere are Hong Kong, China TV series such as I have a date with Spring, I have a date with zombies and Interpol. In 1999, ATV bought Princess Huanzhu, and its ratings climbed steadily.Leslie Cheung entered the music scene through Li’s TV (predecessor of ATV) Asian Singing Contest in Hong Kong, and then signed ATV., shooting a number of TV series. ATV training courses have trained artists such as Jiang Hua, Wang Mingquan, King-Tan Yuen, Sharla Cheung, Nick Cheung, etc., and the two sides were once rivals. However, with the subsequent job-hopping of most artists, ATV’s influence gradually weakened.
However, the Lin Baixin family did not give up the entertainment industry. After quitting ATV,Lin Jianyue, the son of Lin Baixin, and several filmmakers founded Hong Kong Universal Asia Film Company., produced films including Infernal Affairs, A Chinese Odyssey, Initial D and love in the buff.The Yang Shoucheng family, whose status is equivalent to that of the Lin Baixin family, established the Emperor Entertainment Group in 1999 and signed many singers such as twins, Nicholas Tse, Eason Chan, Joey Yung and Edison Chen.
At the same time, Yongsheng Film Company founded by Xiang Huaqiang and Xiang Huasheng has gradually emerged., made a number of blockbuster movies, such as Gambling God, Playing Truant, and The Duke Of Mount Deer.On the one hand, the competition between capitals has undoubtedly brought Hong Kong, China a highlight moment that can’t be surpassed so far; on the other hand, the close communication between wealthy businessmen and artists has become the talk of countless people.
"It is still very obvious that capital has a good effect on the entertainment industry. If capital can be applied to the right works, it will naturally produce some good works continuously.Proper use is very important."China young playwright and director said to Kay.
Taiwan, China is more brilliant in variety and idol drama., including variety shows such as Kangxi Comes, Guoguang Helps, Let me guess, Let me guess, Super Avenue of Stars, etc., and idol dramas such as The Prince Becomes a Frog, Smiling pasta, The Kiss of Pranks, and The Star of Shepherd have become childhood memories of a generation.
The so-called capital, after all, is people, and "human feelings" is very important in the early Taiwan, China entertainment circle. In addition, influenced by the social environment,Taiwan, China’s entertainment circle is characterized by clear hierarchy and family antagonism.For example, including Kangkang, Jason Chung, Xu Jiehui, Xie Jinyan, Wu Jianheng and others.Zongxian family, Huang Zijiao, A Liang, Ceng Baoyi, Tao Jingying, Miranda Lu, etc.Xiaoyan family, big S, small S, Aya, An Xinya, Serina Liu, black (Chen Jianzhou), Sun Peng, natto, Chen Handian, etc.WeizhongbangWait.
Behind the family, no matter Wang Weizhong or Wu Zongxian, they were all born in Fulong company in the early days.Ge Fuhong, the boss of Fulong Department, is known as the "Mother of Variety", and she and Wang Weizhong made Kangxi Come together. Baidu Encyclopedia shows that the companies that hold shares or participate in management include: Time TV, Time MUCH TV, Dongfeng TV, Lianyi TVBS TV, Super Dome, Little Dome Co., Ltd., Digital Production, Venus Entertainment, Zhongda Production, Komi Ruizhi, China Television, Dongsen, Taipei Voice HIT FM, UFO Radio, EMICAPITOL, Time Internet, I’MTV, and Eight Big Eight.
Fulong brokerage company can be said to have taken over most famous artists in Taiwan, China.Ge Fuhong invited Lin Chi-ling, who became an instant hit at the Golden Horse Awards Ceremony with his "hug of love". And Takeshi Kaneshiro, Jolin Tsai and others have been helped by Ge Fuhong.
Ge Fuhong’s early development can not be separated from Fu Sheng Chiu. Fu Sheng Chiu is a media tycoon in Taiwan, China. In the early 1990s, he cooperated with TVB to establish the first local cable TV channel TVBS in Taiwan, China.
In terms of actions, Fu Sheng Chiu attaches great importance to the mainland market. In January 1990, Qiu Fusheng initiated the establishment of "China Cross-Strait Film and Art Association" and served as the first director, which was the first cross-strait exchange group established by Taiwan, China film industry. He has also held two "Cross-Strait Film Exhibitions". Qiu Fusheng also served as the producer of the film "Raise the Red Lantern" directed by Zhang Yimou and the producer of "Alive", both of which won international awards.
Ge Fuhong also went north early, became a partner with Jiang Bin, vice president of iQiyi, founded Aidou Century and became the former boss of KUN.
The choice of Fu Sheng Chiu and Ge Fuhong is not without reason. After 2000, Chinese mainland’s economy developed rapidly, and a large number of outstanding filmmakers began to emerge, and resources began to flock to the mainland.In the same period, the entertainment industry in Hong Kong and Taiwan Province has reached a peak, and a large number of Hong Kong and Taiwan artists choose to go north for re-employment.New capital camps have emerged: Beijing Circle, Shanghai Circle and Northwest Circle.
The mainland’s capital circle has a more significant geographical attribute. The first choice for Hong Kong and Taiwan stars was mostly Beijing.
People are the sum of social relations, and this sentence is extremely applicable to the Beijing circle. The early Beijing circle has the ability, resources and connections, so countless artists are flocking to it. If the door of the Beijing circle can be opened, "red" seems to be no problem.
The so-called Beijing circle mainly refers to the film and television circle, and the Beijing entertainment circle is divided into three schools. One school is Renyi, that is, the actors of the Beijing People’s Art Theatre; One school is Beijing Film Studio; The other school is directors, screenwriters, actors and others. The main characters areWang Shuo, Ye Jing, Zheng Xiaolong, Ye Daying, Jiang Wen, Xiaogang Feng and Cui Jian.
Later, there were Xu Jinglei and Chen Kaige; Wang Zhongjun, Wang Zhonglei and Jiang Wen derived from Xiaogang Feng, and director He Ping, Geng Le, Zhang Yibai and actor Summer Xu were derived from Jiang Wen; Director Zheng Xiaolong derived Zhao Baogang and Ge You; Shi Kang, a writer derived from Zhao Baogang. You must have heard the names of some stars, such as Beijing Circle Princess and Beijing Circle Prince.
Besides people, capital is indispensable.Huayi Brothers (300027.SZ) and Beijing Culture (000802.SZ) are also important parts of Beijing Circle.Xiaogang Feng and Huayi Brothers have always cooperated closely. Wang Zhonglei once publicly stated that "half of Huayi Brothers’ Jiangshan was laid by Xiaogang Feng." Xiaogang Feng’s early works such as Mobile Phone, world without thieves and If You Are the One were all completed in cooperation with Huayi Brothers.
Apart from Xiaogang Feng, Wang Jinghua is the first generation broker in China, and also the mother of Dong Zijian, under whom Yang Tianzhen once worked. Wang Jinghua originally belonged to Huayi Brothers. However, in 2005, Wang Jinghua’s five-year cooperation with Huayi Brothers expired, and he did not choose to renew his contract. He took away a large number of artists such as Chen Daoming, Carina Lau, Tony Leung Ka Fai and Xia Yu and moved to orange sky entertainment. Later, Wang Jinghua chose to go it alone and set up Zhejiang Xinghe Culture Brokerage Co., Ltd., which was acquired by Beijing Culture for 750 million yuan in 2016.
Beijing Culture has produced or participated in the production of films such as Wolf Warriors 2, The Wandering Earth and in the name of people in recent years.80% of the actors in "in the name of people" are old Peking Opera players.
Without a large number of artists, Huayi Brothers was badly hurt, and Internet capital began to enter the line of sight. Huayi Brothers’ Prospectus disclosed that,In June 2006, Ma Yun bought a 10.7% stake in Huayi Brothers for 535,000 yuan.After that, Ma Yun increased his holdings many times, and also brought his friends to join in the stock market. Aiqicha shows that in 2007, Yunfeng Fund (Ma Yun and Yu Feng as founders) raised funds for Huayi Brothers, and Lu Weiding, a young marshal of Wanxiang Group, and Jiang Nanchun of Focus Media also invested in Huayi respectively. In May 2011, Tencent acquired 4.6% equity at the price of 16 yuan/share, and spent 445 million yuan, becoming the largest institutional investor of Huayi Brothers.
With frequent contacts with Zhejiang businessmen such as Ma Yun, Huayi Brothers is getting farther and farther away from Beijing.
The listing of Huayi Brothers in 2009 made artists such as Huang Xiaoming and Li Bingbing also gain a capital feast, from artists to capital, and later,It has set off a wave of deep binding between "stars holding shares in film and television companies" or "film and television companies holding shares in star studios", and stars form a circle of their own.
The signing of gambling agreements between film and television companies and stars and directors has also become a wave.In 2015, Hua Yang Mi, Ruoyao Zhao and Zeng Jia established Tibet Jiaxing (predecessor of Jiaxing Media). In September 2015, Tibet Jiaxing acquired 37.5% of the shares of Xi ‘an Tongda, a company listed on the New Third Board, and completed the backdoor listing of the New Third Board.
In June 2016, Jiaxing Media signed a "gambling agreement" with Shangshi Film in order to obtain an investment of 300 million yuan from Shangshi Film. The content is that Jiaxing Media’s net profit in the three years from 2015 to 2017 shall not be less than 310 million yuan, otherwise Jiaxing Media will buy back the shares of Shangshi Film with a yield of 15%.In the end, Yang Mi completed the gambling, and the valuation of Jiaxing Media jumped from the initial 25 million yuan to 5 billion yuan, and Yang Mi also successfully transformed from a star to a capital.
Apart from Huayi Brothers, many film and television companies entered the capital market during this period.Huace Film and Television was listed on the A-share market in 2010, Bona Film was listed on NASDAQ in 2010, and Enlight Media was listed on the A-share market in 2011. As mentioned above, orange sky entertainment, who led a large number of artists to jump ship, acquired Jiahe, a listed company in Hong Kong, in 2009, and achieved backdoor listing.
Xú Zhēng, Bo Huang, Ning Hao, screenwriter Wang Liping and Liu Liu are the main actors in the Shanghai circle, and their TV dramas are usually starred by Shanghai artists. For example, Christina, Hugh, Deng Chao, Ma Yili and others.
The Northwest Circle can’t be ignored. It can be said that the directors of the Northwest Circle have propped up golden decade in China, including Zhang Yimou, Gu Changwei, Wang Anquan, Jia Zhangke and others, and many of their works have won international awards. The corresponding actor matrix includes but is not limited to NI YAN, Feng Yuanzheng, Guo Tao, Ling Xiaosu, etc., and behind them, they are closely linked with the capitals of Beijing Circle, Shanghai Circle, Ali Department and Tencent Department.
Compared with the training courses in Hong Kong, China, the training in mainland China is more systematic, with Shanghai Opera, Chinese Opera and Beiying. In golden decade, many powerful actors have been provided for the mainland, and artists such as "Four Dances and Double Ice" have shuttled through various circles, and also exported many good works, with increasing international voice.
No matter which circle in this period, although there is capital entry, butIn essence, it is a group of people who are capable and understand the industry, and therefore many excellent films and TV dramas have been produced. Hai Wang Lin once missed that period: the coal boss voted for film and television dramas, and he didn’t interfere except for beautiful actresses.
However, in the past decade, the high return of the entertainment industry has attracted many investment institutions, hot money has poured in crazily, the industry threshold has dropped, and video platforms and Internet companies have become the new capital main force. "The former capital side was simpler, and the director had a greater right to speak, speaking with works, whileNowadays, capital’s intervention in a work is all-sided, but many professionals are squeezed out, and there are all kinds of corruption and chaos, and good works are becoming more and more difficult to appear."China young playwright and director said to Kay.
With the development of the Internet, platforms such as long video and short video appear, grabbing people’s attention. Youku was founded in 2006, Iqiyi was founded in 2010, and Tencent Video was launched in 2011. There are also bilibili in 2009 and Tik Tok in 2016. Weibo Hot Search, Tik Tok Hot Search, Little Red Book bilibili, the stars are almost invisible.
"Ai Youteng, Ali, and various film and television companies have rich financial capabilities. Why didn’t they make good works?At present, the management has reached out for a long time, from the early script development, actor selection to filming and production, and they will participate according to their consciousness. If they don’t agree, they won’t give money, which leads to some creators and teams with real ideas losing their right to speak, which is very common in the industry.And they basically implement the producer team responsibility system internally, and then take charge of the following content studios, but the way of internal evaluation,Always talking about traffic and data. When evaluating directors and works based on traffic, it will naturally go astray.They also suffered a lot of traffic losses. "Explained to kay.
In addition to movies and TV series, the emergence of long video platforms has made talent shows popular again, and "traffic niche" and "traffic floret" have emerged one after another.There have been incidents such as the Iqiyi milk dumping storm and suspected manipulation of voting rankings. There have also been many corruption incidents.
According to the "First Financial News" report, Tencent disclosed that in 2021, Tencent’s anti-fraud investigation department found and investigated more than 50 cases of violating Tencent’s high-voltage line, nearly 70 people were dismissed for violating Tencent’s high-voltage line, and more than 10 people were transferred to public security organs for suspected crimes. Including the original SNG, CSIG, CDG, PCG and other departments involved in commercial bribery, job occupation and other acts.For example, Zhang, the head of PCG’s film and television content production department, was transferred to the public security organ for handling on suspicion of committing a crime.
In addition, the problems brought by "capital eats meat and stars drink soup" are beginning to appear.In 2018, Fan Bingbing, the star of Xiaogang Feng’s "Mobile Phone 2", was fined 884 million yuan for tax-related issues, and the subsequent events such as the Yin-Yang contract completely tore open the unknown side behind the entertainment circle, and Huayi Brothers’ mouth became bigger and bigger.Zheng Shuang scandal made Beijing culture mired in the mire, and now it has become a ST northern language. After the Wu Yifan incident, the S-class TV series invested and produced by Tencent is also facing an extension, and there is no future to return to its original position. Coupled with the impact of the epidemic, the once-famous film and television companies have almost lost their money in the past two years. Ai Youteng’s three-parent video platform has not yet achieved profitability.
Not to mention all kinds of divorce, cheating and whoring scandals, artists have exploded one after another, and the news that shocked the eyes constantly refreshed the audience’s three views. The divorce incident in Wang Baoqiang once overshadowed the Olympic coverage at that time.Entertainment to death seems to be becoming a reality.
In the face of a series of chaos, unprecedented severe regulatory heavy punches frequently fall. On June 15, 2021, the Central Network Information Office launched a nationwide special campaign to "clear the chaos of rice circles"; On August 27, the Central Network Information Office issued the Notice on Further Strengthening the Management of Chaos in "Rice Circles".Cancel the list of celebrity artists and strictly control the participation of minors.On September 2, the State Administration of Radio and Television issued the "Notice on Further Strengthening the Management of Literary Programs and Their Personnel" to resolutely resist those who violate the law and lose their morality; On September 3rd, Publicity Department of the Communist Party of China issued the Notice on Carrying out Comprehensive Management in the Cultural and Entertainment Field.It is clearly forbidden for inferior artists to move their positions and come back.
On April 26th, 2022, four committees or associations, including China Radio and Television Film, China Radio and Television Film and Television, China TV Drama Production and China Internet Audio-visual Program, jointly issued the "Opinions on the Allocation Ratio of TV Drama Network Production Cost".The proportion of actors’ remuneration is regulated by the upper limit and the payment method.
“The film and television industry has experienced several storms, including epidemics and all kinds of news and problems. I think what the film and television industry can produce at this time is basically in a healthy state.Recently, the General Offices of the General Office of the Central Committee of the CPC and the State Council issued the Opinions on Promoting the Implementation of National Cultural Digitalization Strategy, which is a general direction, whether it is to form a Chinese cultural database or to support digital cultural enterprises that meet the scientific and technological attributes to go public and raise funds in science and technology innovation board. Both the culture and science and technology sectors will be a big dividend market in the future. Capital is not heinous. Now is a good time to follow the general direction. "Said to kay.
We always say that bad movies are born, actors with resources have no strength, and actors with acting skills have no resources, but the audience, as the receiving party, can’t do anything, such as refusing to pay for the bad.Only when capital, stars and audiences have demand for good works together can good works be born. What good plays do you remember in those years? Welcome to leave a message below for discussion.
This article is from Wechat WeChat official account "Wild Horse Finance" (ID: YMCJ 8686), author: Liu Qinwen, editor: Cai Zhen, published by 36Kr with authorization.
