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Hua Xizi apologized： Did you say or not？

The public opinion dilemma that Hua Xizi faces today actually has a lot of reference significance for many upstart brands and even many Internet companies.

After the live broadcast brought goods into the deep water area, the public perception and public opinion environment have changed. In the Li Jiaqi incident, Hua Xizi was ridiculed as a new generation of monetary unit, essentially because live broadcast with goods became the core channel of brand sales, rather than the "lowest price" as the starting point to impress users’ interests. Li Jiaqi’s initial rise was based on the "lowest price" price advantage.

Today, the live broadcast brings goods into the deep water area, and the rise of new brands relies on big brands bound with traffic online celebrity to make sales, especially the price of domestic brands has risen in the past two years, which is different from consumers’ perception of the pricing of "domestic products".

With the gradual breaking of information barriers, the information transparency of raw materials and cost prices is getting higher and higher, and consumers, especially users, will know the profit of products more clearly.

For enterprises, it is a long and arduous task to build their brand.On the one hand, cutting-edge brands need to rely on online celebrity’s traffic to gain popularity and do a good job in sales conversion. From the internal KPI assessment, it is simpler and more effective to cooperate with online celebrity. On the other hand, young brands don’t have too many patient users, and the core competitiveness of products and brand influence have not been established, which makes the cutting-edge brands like Hua Xizi unable to handle the communication and dialogue with the public well when the crisis occurs.

For Hua Xizi, if we take the interests of users and long-term development as the value orientation, public opinion can really get out of the dead end, and the brand can become a "good brand" and go to the world from abroad.

Typhoon ＂Fireworks＂ made a curtain call in Shanghai. What is the ＂magic capital enchantment＂ that Shanghainese talk about？

　　China news agency, Shanghai, July 28th (Reporter Li Shuzheng) "Shanghai has ‘ Magic Capital Enchantment ’ Typhoon can’t ‘ Break the defense ’ 。” Whenever a typhoon strikes, the first reaction of Shanghai netizens is often like this.

　　On the 28th, the Shanghai Central Meteorological Observatory announced that the impact of Typhoon Fireworks on Shanghai was basically over. In the face of the "fireworks" which ranked first in rainfall and second in maximum wind speed in the process of typhoon influence in recent ten years, Shanghai passed safely without major accidents and accidents, and the city was running smoothly.

　　What exactly is the "magic capital enchantment" that Shanghai people talk about?

　　"Enchantment" originally refers to an area protected by some supernatural power, forming a barrier separated from the outside world. In 2012, the "Magic Capital Enchantment" first appeared in Shanghai media reports on typhoons, meaning that the operation of this mega-city was not invaded by typhoons.

　　Shanghai is an insulator of typhoon? Looking back at meteorological data, this is not the case. In the "Magic has a typhoon ‘ Enchantment ’ " This statement appeared in the past ten years, which is precisely the decade when Shanghai suffered the worst typhoon since 1949.

　　According to the data of Tropical Cyclone Data Center of China Meteorological Bureau, there have been nine typhoons landing in Shanghai since 1949, including four in this decade.

　　Whether it’s Typhoon Phoenix, which landed in Shanghai in 2014, Typhoon Abe, Lark and Wambia, which landed once a week in 2018, or Typhoon Fireworks & HELIP; … The pressure of flood control and typhoon prevention in Shanghai is not small.

　　"What is there in Shanghai ‘ Magic Capital Enchantment ’ It’s just that someone is guarding. " On the social platform, there is also another kind of "unbelieving" voice.

　　Before the typhoon "fireworks" came, a video of "tying the plane" became popular on the Internet. Affected by the typhoon, all flights in and out of Shanghai Pudong and Hongqiao airports were cancelled on the 25th. China Eastern Airlines tethered the aircraft to ensure that the aircraft would not move when the typhoon struck.

　　"Why is there a kayak in the subway station?" On the 24th, some people found this "fresh object" in Zhongshan Park Station of Metro Line 2, and they were curious to ask. In fact, in response to the "Typhoon" fireworks, more than 50,000 policemen in Shanghai are waiting for their death. Canoeing in the subway station is one of the relief materials prepared in the previous flood control and typhoon prevention drills.

　　According to the characteristics of the police situation in the flood season in previous years and the actual situation in the jurisdiction, the Shanghai fire department improved the emergency plan for 608 underpasses, 13 river-crossing tunnels and 457 sections prone to water accumulation in Shanghai. There are 37 pre-garrison points in some areas. Before the "fireworks" came, 121 flood control vehicles, 86 boats, 465 pumps and more than 6,000 sets of water rescue and life-saving equipment were ready.

　　By 12: 00 on the 25th, before the first landing of Fireworks, Shanghai had transferred more than 360,000 people, including construction workers working outside the first-line seawall, residents living in dilapidated houses and shed houses in the field, construction workers working in temporary houses on the construction site, and boat people entering Hong Kong to take shelter from the wind.

　　"Would rather ‘ Ten against nine empty ’ " It is a vivid embodiment of Shanghai’s concept of putting people’s lives and property first.

　　"There are 54 sections of roads with accumulated water, 15 residential areas with accumulated water, and 13 underpasses with accumulated water. At present, except for 2 roads and 7 underpasses, the remaining accumulated water has been eliminated … …” During the typhoon "Fireworks" affecting Shanghai, the "Flood Control and Typhoon Prevention Map" formed by the "One Network Unified Management" flood control and typhoon prevention command system has been updated in real time.

　　Relying on the construction of "unified management through one network", the "urban brain" function of Shanghai’s urban transportation centers at the two levels has gradually emerged, and the early warning and judgment have become more accurate.

　　Pudong New Area Urban Operation Center said that the application scenario of flood control and typhoon prevention has realized the automation of the response to the plan. Under the command of version 3.0 of "Urban Brain", the flood control and typhoon prevention have realized rapid response and scientific scheduling.

　　According to the statistics of Pudong New Area Urban Transportation Platform, as of 0: 00 on the 26th, during the period of typhoon "fireworks", the platform has accepted 1,152 requests from citizens for flood control and typhoon prevention.

　　When Shanghainese talk about "Magic Capital Enchantment", what are they talking about? Perhaps it is not some supernatural force, but everyone’s "Shanghai". (End)

Promote the stable and healthy development of the real estate market

Recently, the Political Bureau of the Communist Party of China (CPC) Central Committee held a meeting to analyze and study the current economic situation and plan economic work in the second half of the year. The meeting pointed out that it is necessary to effectively prevent and resolve risks in key areas, adapt to the new situation in which the relationship between supply and demand in China’s real estate market has undergone major changes, adjust and optimize real estate policies in a timely manner, and make good use of the policy toolbox because of the city’s policy to better meet the rigid and improved housing needs of residents and promote the stable and healthy development of the real estate market.
According to incomplete statistics, in the first half of this year, due to the city’s policy, real estate control policies were successively introduced for about 380 times. What are the characteristics of optimizing control policies in various places? What is the trend of the real estate market in the second half of the year?
Multi-point efforts in property market regulation
Since the beginning of this year, effectively preventing and resolving risks has become the main content of real estate policy regulation. On the one hand, multi-departments further increase financial support for real estate enterprises; On the other hand, the demand side focuses on reducing the cost of buying houses, and various localities have made precise policies in many aspects, such as mortgage interest rate adjustment, provident fund support policies, simplification of second-hand housing services, optimization of purchase restrictions, and housing subsidies.
According to the data of the Central Finger Research Institute, more than 40 cities across the country have adjusted the lower limit of the first home loan interest rate to below 4%. With the People’s Bank of China lowering the LPR interest rate for more than five years to 4.2% on June 20th, some cities still expect to lower the mortgage interest rate. Since the beginning of this year, more than 10 cities, such as Luoyang and Qingdao, have relaxed their credit policies by optimizing the criteria for identifying second homes and reducing the down payment ratio, with a view to promoting the healthy development of the real estate market. At the beginning of June, Qingdao reduced the down payment ratio of non-restricted areas, and residents’ home ownership sentiment picked up and market activity increased. Restrictive policies in non-core areas of hot cities may be further liberalized.
Judging from the housing provident fund policy, compared with the limitations of previous provident fund withdrawal, more than 100 places have introduced policies such as increasing the amount of provident fund loans, reducing the down payment ratio of provident fund, allowing provident fund to pay down payment, supporting "business-to-public" loans, and increasing the amount of rental housing to withdraw provident fund, so as to further support the release of rigid and improved housing demand by revitalizing the provident fund.
"From the perspective of policy effect, the further relaxation of credit policy is conducive to reducing the cost of home purchase and has played a positive role in promoting the release of demand for home purchase." Huang Yu, executive vice president of the Central Finger Research Institute, believes that for the real estate market, it is still necessary to superimpose more support policies at both ends of supply and demand in order to better play the policy effect.
Since the launch of the "third arrow" to support the financing of real estate enterprises, many listed real estate enterprises such as China Merchants Shekou, Poly Development, Fuxing, Lujiazui, China Communications Real Estate and Daming City have been approved by the Exchange, and the total amount of funds raised is about 35 billion yuan, most of which are used to supplement working capital and guarantee the delivery of buildings.
Zhang Bo, president of 58 Anjuke Research Institute, said that the current real estate development enterprises are gradually getting out of the financing dilemma. The approval of refinancing of housing enterprises will help enterprises to acquire land, start construction and build stably, and at the same time, it will also play a positive role in the orderly delivery of projects.
Overall, it showed a stabilizing trend.
In the first half of the year, all localities improved the policy accuracy due to the city’s policy, which better met the rigid and improved housing needs of residents and promoted the stable and healthy development of the real estate market.
According to the data of the National Bureau of Statistics, in the first half of this year, the sales area of commercial housing nationwide was 595 million square meters, down 5.3% year-on-year, of which the sales area of residential buildings decreased by 2.8%. The sales of commercial housing was 6.31 trillion yuan, up by 1.1%, of which residential sales increased by 3.7%.
Specifically, in the first quarter, under the influence of factors such as the release of the previous backlog demand and the effective policies, the activity of the real estate market rebounded, and the real estate market in hot cities appeared "Xiaoyangchun" market. In the second quarter, the previous backlog of housing demand was released, and the market cooled significantly.
From the perspective of demand structure, the demand for improved housing in the first half of the year was still an important support for the market, and the proportion of transactions in the middle and high total price segments in many cities increased. In Beijing, Shanghai, Chengdu, Suzhou and other cities, the number of high-end residential products has increased rapidly, and the market has maintained a certain activity. In contrast, the activity of the second-hand housing market was better than that of the new housing market in the first half of the year, and the market expectation weakened synchronously in the second quarter.
However, there is uneven heat and cold in the land auction market. Land auctions in core cities have maintained a certain degree of heat, while land auctions in some cities have been indifferent. The data shows that in the first half of this year, Shanghai, Hangzhou and Hefei all accounted for more than 50% of the land price ceiling transactions, and some plots in Beijing and Hangzhou set a record for the number of land participating enterprises in recent years; Enterprises in the core areas of Guangzhou, Qingdao, Jinan, Tianjin and Fuzhou have a high degree of participation, while the non-core areas are mostly sold at the reserve price, and the differentiation between the plates is obvious; Wuxi, Zhengzhou and Changchun generally sold at reserve prices, and the land auction mood was not high.
Fu Linghui, spokesperson of the National Bureau of Statistics and director of the National Economic Statistics Department, said that the centralized release of the backlog of housing demand in the first quarter led to an improvement in the real estate market. In the second quarter, the real estate market gradually returned to normal operation, and the real estate market generally showed a stabilizing trend in the first half of the year. In the future, investment in real estate development will still be at a low level. However, with the gradual adjustment of the real estate market, real estate development investment will gradually return to a reasonable level.
Some experts said that in the new stage of the real estate market, all parties can change their energy from "home ownership" to "home ownership is superior", promote residential development from single to diversified, promote the integration of production, housing and cities, focus on the future development of the industry, and promote the stable and healthy development of the real estate market.
Policies will be further optimized.
Recently, the Ministry of Housing and Urban-Rural Development held a corporate forum. The meeting pointed out that it is necessary to continue to consolidate the stabilization and recovery trend of the real estate market, vigorously support the demand for rigid and improved housing, and further implement policies and measures such as reducing the down payment ratio and loan interest rate for purchasing the first home, reducing taxes and fees for the purchase of improved housing, and "recognizing housing without repaying loans" for personal housing loans. Stabilizing the two pillars of construction and real estate plays an important role in promoting economic recovery.
Standard & Poor’s credit evaluation report believes that the bottleneck of the current real estate industry recovery lies in insufficient demand, and the recovery of demand depends more on the economy, per capita income level and the improvement of residents’ expectations for the future. "Only when residents’ employment and income can play a substantial supporting role in buying houses can the bail-out policy really take effect." Li Yujia, chief researcher of Guangdong Housing Policy Research Center, said. "In addition to various policies to continuously promote the property market to stabilize and improve, it is also necessary to form good market expectations and boost the release of rigid housing demand and improved demand." Zhao Xiuchi, president of capital university of economics and business Beijing-Tianjin-Hebei Real Estate Research Institute and executive vice president and secretary general of Beijing Real Estate Law Society, said.
Li Yujia said that the future policy orientation is to meet and release demand, such as meeting the needs of new citizens and young people to rent before buying; Revitalize the stock, improve the supply efficiency and match the demand, including the renovation of villages in cities, old residential areas and houses in counties and towns, so as to solve the problem of uncoordinated and insufficient development; Create a good house, a good community and a good community to meet the needs of beautiful living.
Zhao Xiuchi believes that all localities should combine the policy of having many children and the policy of introducing population to relax the purchase restriction policy appropriately. For example, further reduce the mortgage down payment ratio and mortgage interest rate, and allow the stock of fixed-rate mortgages to be converted into floating-rate mortgages based on LPR.
Zhang Bo predicted that in the second half of the year, the real estate regulation and control will be further optimized, and the probability of introducing policies related to the restriction and relaxation of purchase in hot cities may further increase. At the same time, the mortgage policy is expected to increase the inclination of improving demand.
At present, many real estate enterprises in the capital market are facing delisting. How can the financing environment of housing enterprises continue to improve in the future? Chen Xiao, a senior analyst at Zhuge Data Research Center, said that from the supply side, it is necessary to continue to increase financing support for housing enterprises and implement the "three arrows" support measures. "Financing should be more inclined to high-quality housing enterprises and private housing enterprises with stable funds."
Huang Yu suggested that we should continue to increase support for equity financing of listed real estate enterprises and speed up examination and approval; Supporting private housing enterprises to issue bonds by means of "cooperation between central and local governments" should be expanded and expanded, promoted in more cities, benefiting more private housing enterprises, and at the same time increasing support for mergers and acquisitions of listed housing enterprises.
The "Guiding Opinions on Actively and Steadily Promoting the Reconstruction of Villages in Megacities" deliberated and adopted by the executive meeting of the State Council on July 21st mentioned that in megacities, it is necessary to increase policy support for the reconstruction of villages in cities, actively innovate the transformation mode, and encourage and support the participation of private capital. Renovation of villages in cities and revitalization of idle assets will be important measures and ways to increase the construction and supply of affordable housing.
"In the next step, policy support such as developing affordable rental housing through multiple channels and taking multiple measures to stimulate social investment to jointly build affordable housing will be further enhanced." Zhang Bo said. (This article Source: Economic Daily Author: China Economic Net reporter Li Fang)
(Source: Economic Daily)
Reporting/feedback

After reading these grandma’s exquisite clothes, I realized that fashion really has nothing to do with age.

What is fashion? What age stage can explain fashion? Faced with these two questions, I believe that most people have no accurate answers, nor can they describe the concept of fashion through language, but fashion is a manifestation, and women of different ages interpret fashion differently.

For foreign street grandmothers, regardless of age, fashion, their way of wearing, will always be a model of old age collocation. Fashion is a kind of spirit. It doesn’t mean that you have no right to pursue fashion when you are old, but you should try your best to show your perfect self in collocation.

(1) Style, frankness and personality

Being old is not an excuse, but many people will give up building their own external image because they are getting older. For these foreign grandmothers, the older they are, the more they should dress themselves up and pay more attention to matching details.

Let the image become more decent and generous, so from the way they match, we can see that the style is more frank and individual, and a little feeling of young people will not make people feel too old-fashioned.

(2) The collocation method is elegant

The collocation of the elderly should be a very decent way, rather than a grandstanding way to make the collocation look more attractive. Foreign grandmothers prefer elegant fashion styles.

For example, with a basic top, you will choose a skirt to make the image look more girly and make the figure look thinner. This matching detail is actually to make the image more elegant and generous.

(3) The color of single product is advanced and durable.

If you want to choose a suitable fashion item, you need to think about your age and at which stage. For the elderly, it is more suitable to match the dark color system, but you don’t have to choose the ordinary dark color system, but try some advanced colors, like some earth tone, which also belong to the dark color system.

For example, light dark green and gray, or khaki, these colors can not only make the style advanced enough, but also make your clothes more tasteful. For the elderly, these colors are very inclusive and can create a style that is more in line with the current age.

Long coat+black leggings+boots

Older people generally prefer to wear simple fashion. For example, in the cold winter, most people will choose long coats to wear black leggings. This style is more everyday, but if they want to be outstanding enough, then the shoes should be mainly boots, not flat shoes, so as to make the collocation more temperament.

Thick coat+silk scarf+straight pants

Once a woman reaches the old age, the whole person’s temperament will become more mature and steady, but it is necessary to show a more elegant side as much as possible to effectively enhance her image.

For example, a thick coat with straight pants, this more casual style, can present a more atmospheric state, and with a silk scarf, is definitely the icing on the cake.

Cardigan coat+bottoming shirt+handbag

The collocation in daily life should be simple, and the elderly don’t need to dress up in a sloppy way, but make their temperament more outstanding and collocation more detailed.

For example, with cardigan coat and bottoming shirt, on this basis, we should match a handbag to make the style look more grand and the image will not look too rustic.

Old people should not give up building themselves, but also try some different styles to enhance their external image and learn from the collocation of foreign grandmothers. I believe your clothes will become more and more fashionable.

Original text, pictures from the network, if there is any infringement, please contact to delete.

33 points, 11 boards and 15 assists! Let him play the NBA, which is also quite explosive.

[Are you moved to see him play ball? Dare not move! 】

Tell you a special basketball game.

Pacquiao, who is only 1.69 meters tall, scored 33 points, 11 rebounds and 15 assists in a basketball game.

Yes, you are right, that is the world-class champion Pacquiao with Mayweather divine retribution.

Pacquiao founded MPBL League (Mahalika Philippine Basketball League) in 2017.

The MPBL League is different from the Philippine Professional Basketball League (PBA). It started as a semi-professional league and officially turned into a professional league in 2021. A total of 29 teams participated, including 15 teams from the north and 14 teams from the south.

On the all-star weekend of MPBL League, Pacquiao, as the boss, personally went off to participate in the management competition. As you can see, Pacquiao’s whole game was like a devil from heaven, and he was really a god of wealth on earth.

Perfect interpretation

All the executives who participated in the competition were prodigies with hands and eyes and insight into the world. Of course, they were afraid to move when they saw the boss doing whatever he wanted.

There is not only a deterrent to the boss’s ability to spend money, but also more consideration for his own life safety.

Look at Pacquiao’s appearance. If you dare to defend him, I feel that he will switch to boxing mode at any time, and one punch will make you honest.

However, Pacquiao’s basketball level is really unique in the management.

You see, it’s not an exaggeration to say that he is Dancsics.

It’s three points too far, saying that he is Curry in the Philippines. Who is for it and who is against it?

The silver saddle shines on the red horse, and it steps like a meteor. This is self-defeating, saying that he is McGrady in the Philippines. Is there anything inappropriate?

There was no wine in his back, but I was as drunk as a dog.

It is really appropriate to say that the Philippine boss is picturesque!

This dazzling dribble behind, the layup of the big windmill under the basket, Irving in the Philippines, Duncan in the Philippines.

No kidding, in Pacquiao’s basketball game, I learned not only the correct way to play with leaders, but also the love of basketball flowing in Pacquiao’s boxing blood. Pacquiao’s playing proved that basketball and boxing are an inseparable whole.

We are all discussing what is the international advanced basketball, and I think boxing basketball is it! ! !

Pacquiao is a great boss who really loves basketball, understands basketball and gives it a new definition!

By the way, General Manager Pa, when can I start work?

Is the championship that important to NBA players？

During the offseason of NBA, everyone is imagining about Lillard and Harden’s next home. The main reason is that these two people have a strong desire to win the championship, and it seems difficult for their current team to let them see hope. I can’t help but think, is the NBA champion really that important? In fact, the answer to this question is completely different from person to person.

For superstar players like Harden and Lillard, the championship is really important. After all, they have earned a lot of money in their whole career. They need more "fame" because of the so-called fame and fortune. And the NBA championship can improve their historical status. Buckley, a retired celebrity, has won numerous personal honors throughout his career, and his personal ability has also been widely recognized. However, it is always mercilessly ridiculed by O ‘Neill and others because there is no championship.

So we saw that James joined forces with Wade and Bosh to win the championship, and Durant joined the Warriors directly to win the championship. What’s more, the letter brother deliberately stepped in to win the championship. There are more and more phenomena that star players reduce their salaries and even force teams to win the championship.

For role players, the first thing they consider is salary and the second is honor. Even so, for most active players, once they win the title of champion, their salary will be improved. Therefore, for an NBA player, the championship is very important at any level.

The reasonable collision zone will disappear at some point! Can you judge this ball correctly？

The ball we discussed yesterday, according to NBA rules, was an offensive foul by Gewei.

In yesterday’s vote, only 37.82% of the bar friends made the correct penalty.

Let’s talk about this penalty.

According to common sense, Trey Young was standing in a reasonable collision zone, and he didn’t take off vertically. According to the rules we learned before, this ball should be properly fouled by Trey Young.

(related information > >Yao Ming, how do you judge this vertical take-off defense?)

However, there is a supplementary provision about the rules of reasonable collision zone:If the attacking player catches the ball in the low area or gains new ball rights, then the reasonable collision zone rule will not take effect at this time.

The ball we are talking about, Gewei received the ball in the Lower Defensive Box, so the reasonable collision zone rule will not take effect at this time.

So Trey Young just stood in an ordinary position on the court. Because he occupied the position in advance, Gewei who knocked him down was blown for an offensive foul!

The dotted line is the Lower Defensive Box.

Let’s look at another shot today. In the picture below, are there any violations or fouls on the court?

The official explanation of the action discussed in this issue will be updated in the next issue of this column, so you can click on the topic below to browse.

Martin Sr： I used to think McGrady was crazy to get 74 points in two games. Now Harden has 60 points and triple doubles in a single game.

Live on August 5 th Recently, former NBA player Kenyon Martin talked about the evolution of the game in George’s podcast program.

Martin said: "When I was in the Nets, we played magic, and McGrady scored 74 points in two days. At that time, I thought it was crazy. I’m defending him, but he can score every goal. He scored 74 points in just two games.

"Now people get 71 points, 60 points and 65 points in a single game. At that time, McGrady scored very well. He was the scoring champion. But now it is a new alliance, and Harden has also won a triple double of 60 points. "

In 2018, Harden scored 60 points, 10 rebounds and 11 assists in the game against Magic.